Craig Steiner, u.s. Common Sense American Conservatism |
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First, on CNN: Headline: "Mass layoffs down in January" Then on CBS: Headline: "Mass Layoffs Rising, New Report Shows" So both articles cited the same number of 2,227 mass layoffs. CNN highlighted that that's 48 fewer than the previous month while CBS highlighted the fact that that's 50% more than it was a year ago. Both articles are technically accurate, but by comparing it to year-ago numbers that simply demonstrate things are worse today than they were a year ago (which we already know), CBS seems to be trying to reinforce the bad news. CNN, meanwhile, used the same numbers to show that there were fewer mass layoffs occurred in January than December... something we might not know. CBS eventually reported the same thing, but not until the sixth paragraph--and then by conditioning that aspect of the report by highlighting the impact of seasonal adjustments. Again, both articles are correct. But which does the better service to the reader? The CBS article emphasizes the bad news by highlighting an aspect of the report that does nothing other than confirm that things are tough. That's not news to the average reader. The CNN article emphasizes potentially better news in that the mass layoffs decreased in January... something the average reader might not know. So it seems like the CBS is doing a disservice to its reader and the economy by highlighting bad news that the reader already knows, while CNN is doing a better service to the reader and the economy by highlighting potentially better news that the reader might not already know. That's just my opinion, but at the very least this is a classic example of how the same information can be spun differently depending on whether you want to make things look better or worse. Go to the article list |